The answer to this question greatly depends on the size of campaign you are looking to launch.
We typically charge an initial set-up fee, small base monthly management fee, and a performance-based bonus.
The performance bonus is where we really make money - the rest simply covers our costs.
TikTok used to be a platform almost exclusively used by teens, but now the user base is absolutely massive - spanning across all demographics.
Utilizing TikTok ads properly allows you to generate a massive ROI through data-driven advertising, while having much lower competition than a platform like Facebook.
Compared to advertising platforms like Facebook, TikTok ads are definitely more expensive.
We do not recommend starting a TikTok advertising campaign if your budget is below $5000/m, as it will be difficult to get enough data to scale.